Marketers have been waiting for clues on how Apple’s iAd platform will work, and in this edition of the App Industry roundup, we find one. Also, we look at Sony’s “https://itunes.apple.com/us/app/apple-store/id364895724?mt=8″ app_id=”222504” target=”_blank”>there’s an app for that now. While the app is cool, it provides less magic than this NYT reviewer recalls from his youth.