Location: St. Louis, MO
Notable apps: Swim-Bike-Run Speeds ($1.99)
Platforms: iOS
Specialty genres: Healthcare / Fitness
Company size: 1
Short description of company: Walsh iTechnology (www.walshitech.com): We are a growing business looking to give the customer a great product and experience they will tell their friends and families about. We help our customers design and developing web sites and mobile applications.
How did you and your firm get into the iPhone/mobile app development business?
I could see that mobile development was gaining in popularity. Started will looking into iPhone development and saw how easy it was to get started. With the number of resources and developers out there, it was a quick transition from just web site development.
In your opinion, how has the iPhone and Apple’s iTunes App Store changed the media industry?
Apple has made a significant impact in the industry. With the App Store, it has given developers the ability to make high quality application quickly and distribute them all over the world. This seamless visibility has changed and will continue to change the media industry growth.
Describe the differences between developing apps for the iPhone, iPad,and other platforms.
I came from a Java back ground, so having the OO background help me pick up the Objective C code quickly for iOS development. Development for all iOS platforms (iPhone/iPod/iPad) is basically the same. Apple development platform is well built and easy to understand with little ramp up.
As for Android, I have just started working to get my current apps on that platform. I have worked for years with Eclipse, so having a Android Development plug in, is making the transition very easy.
What factors go into how you ultimately price your apps?
I price my apps based on the competition. I take a look at what others are offering and what people are paying for what they have. If my app gives the user more, I price it higher, less it will be cheaper.
If there is no competition, I go by functionally with in the app. Taking a look at the value that users will receive from using the app and pricing according to that.
Describe what your dream app for the iPhone/iPad would look like.
I build my apps for ease and that is what my dream app would be. An app that is easy to use, with little to no clutter. If I could get into an app, do what I need to do and get out quickly, that would be my dream app.
