The stock market might be surging again, but shoppers are still scrimping anywhere they can. One of the hardest places to ensure you’re getting the most bang for your buck is at the grocery store, but iPhone and iPod touch users can get an edge with The Best Deal.
Stores and manufactures often purposefully cause shoppers confusion when it comes to pricing, whether by the oft-discussed “grocery shrink ray” or by simply changing the unit of measurement from one price tag to the next (e.g., one tag might use ounces while another uses pounds). You’ve probably seen someone like me in your grocery store: Standing in the middle of an aisle staring straight ahead at a shelf of food and not moving. No, I’m not in a coma, I’m doing math (it takes me awhile).
The Best Deal takes this math headache away. Shoppers enter price, quantity and size of up to three items. Hit the green button and the best-valued option lights up instantly, along with a cost per unit comparison. It takes the guesswork out of shopping—not surprisingly, I found that some products I was purchasing were not the best buys, even with all the staring and math.
The money I saved from these mistakes more than paid for the 99-cent price of The Best Deal.
Although you can figure out the same information using the iPhone’s built-in calculator, for me The Best Deal’s convenience makes it worthwhile purchase. Time is money, after all.
